SISTERS 

Film for 3. School group project. 3 is a Swedish telecommunications company offering mobile subscriptions, mobile broadband, and communication services for both consumers and businesses.

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Brief: 3Arena is a venue for sports, music, and live events, but it is often seen simply as a location rather than reflecting the brand. The core challenge is to connect the 3Arena experience and its visitors to the brand’s communication concept, expressing the idea that “the best thing you can give is a little bit more.

 

Solution: The film highlights how even a small gesture can create a much bigger emotional impact, focusing on joy and enthusiasm. By using everyday situations and a familiar sibling relationship, the story becomes highly relatable, with the concert representing the arena as a shared emotional experience rather than a physical place. Music, confetti, and the moment of the text message work together to amplify the feeling of excitement.

 

I contributed to the entire work on the film and made the boardmatic film.